Conduct its business in a manner that's
honorable and fair to customers.
Avoid conflicts of interest by accepting
payment from only one party in a transaction,
except with the express consent of all parties.
Never make false or misleading statements
to consumers, employees, or other businesses.
Disclose all interest charges and other fees to
consumers up front.
Help customers to understand and receive
all the products and services entitled to them
in the sales agreement.
Offer services without prejudice to age, color,
national origin, religion, sexual orientation,
marital status, handicap, or veteran status.
Refrain from using any questionable methods
of soliciting business.
Cooperate with other industry members for the
good of the customer.